Objective:
Our mission was to create a visually stunning and engaging video that resonates with Gucci’s brand ethos—celebrating innovation and style The pitch deck and video needed to be succinct, captivating, and effortlessly stylish, encapsulating Woolly’s narrative and showcasing the transformative value they offer for Gucci. Fashion and product shots of Gucci branded items also needed to be featured.

Design Tools and Techniques:
Richmond Concept harnessed the power of minimalist design and high-impact visuals to bring this vision to life:

• Iconic Design: We employed sleek, high-resolution graphics and visuals to elevate the presentation’s aesthetic.
• Cinematic Video Experience: A dynamic video experience that aligns perfectly with Gucci’s brand identity was created. The video, characterized by its fast-paced and visually rich narrative, spotlights fashion and luxury settings. This compelling visual story was designed to be both engaging and entertaining, succinctly conveying Woolly’s innovative capabilities.

Execution:
Richmond Concept partnered closely with Woolly to align every element of the pitch deck and video with their strategic goals and Gucci’s brand guidelines. Through a cooperative and iterative process, we polished the presentation to surpass all expectations, delivering a flawless final product.

Outcome:
The end result was a pitch deck and video that not only communicated Woolly’s cutting-edge technology but did so with a level of elegance and precision captivating the Gucci brand. Richmond Concept’s attention to detail and mastery of visual storytelling ensured that the pitch deck and video were both informative and inspiring, leaving a lasting impression.

Tools Used:

• Microsoft PowerPoint
• Adobe Photoshop
• Adobe Illustrator
• Adobe After Effects